Our Story
The Secret of Beauty Since 1899
Heritage
彤人秘 — The Secret Passed Among People
Donginbi, meaning "the secret of beauty passed among people," was founded in 1899 with a singular vision: to capture the power of Korean red ginseng for skincare. What began as a dedication to cultivating the finest ginseng has evolved into a century-long pursuit of skincare excellence.
Our founders understood that true beauty comes from nature's most potent ingredients, carefully cultivated and thoughtfully formulated. This philosophy guides everything we do today, from our ginseng fields in Korea to our advanced research laboratories.
Our Philosophy
Sincerity, Patience, and Care
These three principles define everything we do at Donginbi. Sincerity in our commitment to using only the finest ingredients. Patience in our 6-year ginseng cultivation process. Care in every formulation we create.
We believe that exceptional skincare cannot be rushed. Each product we create represents years of research, development, and refinement. Our red ginseng is cultivated in our own fields, where we control every aspect of the growing process—from soil quality to harvest timing.
This dedication to quality over quantity has made Donginbi a trusted name in luxury skincare. We don't follow trends; we set standards.
Innovation
The Science of Red Ginseng
Our proprietary extraction technology preserves the full potency of ginsenosides—the bioactive compounds that make red ginseng a skincare powerhouse.
Ginsenosides
These powerful compounds help improve skin elasticity, provide antioxidant protection, and support natural collagen production for firmer, more youthful-looking skin.
Barrier Support
Red ginseng strengthens the skin's natural barrier, helping to lock in moisture and protect against environmental stressors that can accelerate aging.
Radiant Complexion
Regular use of red ginseng skincare promotes a healthy, radiant glow by improving circulation and supporting the skin's natural renewal processes.
Research & Innovation
LAB1899: Where Heritage Meets Innovation
Named after our founding year, LAB1899 represents our commitment to pushing the boundaries of skincare science. Our research team combines traditional Korean beauty wisdom with cutting-edge technology to create formulations that deliver visible results.
Every product undergoes rigorous testing for safety and efficacy. We invest heavily in research to ensure that each formula maximizes the benefits of our signature red ginseng while meeting the highest standards of modern skincare.
From our advanced extraction methods to our innovative delivery systems, LAB1899 is where the future of Korean skincare is being written.